Marketing Manager Salary by State
Median annual wages for marketing managers in all 50 states, based on BLS OEWS data released in May 2026.
Median annual wage
Hover over or select a state to explore.The median is the midpoint of earnings: half of workers earn more and half earn less. Unlike an average, it is less affected by exceptionally high salaries.
At a glance
- US median annual pay
- $166,790 (2025)
- Projected employment growth
- 6% (2025–2035)Faster than average.
- Highest median
- Massachusetts, $212,020
- Lowest median
- West Virginia, $98,750
About the occupation
What marketing managers do
Marketing managers develop and oversee strategies to promote products and services, identify potential customers, assess market demand, and guide pricing decisions.
Where marketing managers work
Marketing managers generally work in offices across a range of industries. They may travel to meet clients or business partners. Most work full time, with some working more than 40 hours per week.
Related jobs
* Employment projections include advertising, promotions, and marketing managers.
Compare all 50 states
Download data ↓| MassachusettsMA | $212,020 | $101.93 | 14,270 |
|---|---|---|---|
| CaliforniaCA | $193,620 | $93.09 | 54,660 |
| VirginiaVA | $187,820 | $90.30 | 6,890 |
| ColoradoCO | $182,730 | $87.85 | 6,010 |
| New YorkNY | $181,200 | $87.12 | 54,000 |
| New JerseyNJ | $180,040 | $86.56 | 13,510 |
| MinnesotaMN | $173,300 | $83.32 | 8,500 |
| WashingtonWA | $172,270 | $82.82 | 8,880 |
| ConnecticutCT | $169,240 | $81.36 | 5,800 |
| South DakotaSD | $167,750 | $80.65 | 220 |
| MontanaMT | $165,580 | $79.61 | – |
| North CarolinaNC | $165,480 | $79.56 | 10,790 |
| IllinoisIL | $162,860 | $78.30 | 21,140 |
| WyomingWY | $161,580 | $77.68 | 100 |
| OregonOR | $161,560 | $77.67 | 4,960 |
| GeorgiaGA | $160,760 | $77.29 | 8,510 |
| KansasKS | $154,510 | $74.28 | 1,570 |
| MarylandMD | $154,160 | $74.11 | 6,510 |
| PennsylvaniaPA | $150,810 | $72.51 | 13,840 |
| TexasTX | $147,880 | $71.10 | 44,680 |
| South CarolinaSC | $143,290 | $68.89 | 3,760 |
| New HampshireNH | $143,280 | $68.89 | 1,460 |
| FloridaFL | $142,620 | $68.57 | 24,820 |
| IdahoID | $142,090 | $68.31 | 1,320 |
| UtahUT | $139,830 | $67.23 | 6,100 |
| MichiganMI | $138,510 | $66.59 | 6,620 |
| ArkansasAR | $136,520 | $65.63 | 1,860 |
| IndianaIN | $136,260 | $65.51 | 3,350 |
| MaineME | $135,380 | $65.09 | 1,320 |
| WisconsinWI | $133,600 | $64.23 | 4,890 |
| OhioOH | $132,330 | $63.62 | 10,620 |
| ArizonaAZ | $132,220 | $63.57 | 4,870 |
| TennesseeTN | $131,990 | $63.46 | 7,730 |
| IowaIA | $131,120 | $63.04 | 2,210 |
| MissouriMO | $130,550 | $62.76 | 6,550 |
| KentuckyKY | $128,930 | $61.98 | 1,930 |
| OklahomaOK | $126,920 | $61.02 | 1,420 |
| North DakotaND | $125,580 | $60.38 | 180 |
| New MexicoNM | $122,980 | $59.13 | 800 |
| LouisianaLA | $120,650 | $58.01 | 940 |
| AlabamaAL | $120,160 | $57.77 | 1,540 |
| HawaiiHI | $117,770 | $56.62 | 570 |
| AlaskaAK | $116,270 | $55.90 | 240 |
| NebraskaNE | $110,570 | $53.16 | 1,910 |
| NevadaNV | $107,550 | $51.71 | 3,430 |
| MississippiMS | $100,940 | $48.53 | 770 |
| West VirginiaWV | $98,750 | $47.48 | 300 |
| DelawareDE | – | – | 1,060 |
| Rhode IslandRI | – | – | – |
| VermontVT | – | – | – |
A dash (–) indicates that a salary estimate is not available.
Sources and methodology
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025.
Data covers marketing managers across all 50 states, excluding Washington, D.C. and U.S. territories. Figures represent estimated median annual wages.
Map colors group states into five wage ranges. Alaska and Hawaii are shown as insets and are not to scale.
Additional source: U.S. Bureau of Labor Statistics, Occupational Outlook Handbook: Advertising, Promotions, and Marketing Managers. Used for national pay, employment projections and occupational information.
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United States Demographics. (2026). Marketing Manager Salary by State. https://unitedstatesdemographics.com/marketing-manager-salary-by-state/